Client: Grover
Mission: Explain the service using Grover's preexisting visual language and tone.
Roles: Concept development, 2D animation, 3D animation, sound design
Produced by: Kingdom of Something
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We developed a concept and script together with an external copywriter. Then, we translated the script into visuals, trying to utilize Grover's surrealistic, abstract imagery while conveying the message in a clear and concise manner.
Blending 3D, 2D graphics and live-action footage, my focus was on animating and compositing the assets, and then stitching the different scenes together into one smooth ride through the Grover universe.
![](https://cdn.myportfolio.com/f701c025e66e87c43523d8df23406376/2a204a34-2fd1-4b55-88d3-cf9112f2fe72_rw_1920.gif?h=80518389c8a4a7e726183c67884e7fc4)
![](https://cdn.myportfolio.com/f701c025e66e87c43523d8df23406376/e84214d9-0de3-4b17-9595-085afa77408e_rw_1920.png?h=06e289b3dfa0a6c3afb0a3574f6af010)